All Topics in Indianapolis

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  • Beyond Boosting: Facebook Advertising for Business

    Alex Byers, Digital Marketing Director, Element212

    TOPIC CATEGORY: Business

    Having a presence on Facebook is no longer enough to effectively reach your target audience. Facebook has created a user-friendly platform for ad creation to help businesses move beyond simply ‘boosting’ a page or post. MORE >

    The digital experts at Element212 will walk you through the creation of an ACTUAL LIVE ad campaign. From ad type to creative and even demographic targeting, you’ll see just how easy it can be to start reaching your audience.

    We will also share basic strategy options to help guide you in the direction that best serves your unique business needs.

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  • Digital Marketing 101: Your Business, Your Strategy

    Alex Byers, Digital Marketing Director, Element212

    TOPIC CATEGORY: Business

    Google, Facebook, Twitter, Instagram, LinkedIn, Pinterest, Periscope, Snapchat, Blogging, Email… You could go on and on with all the digital marketing mediums out there, but which one is right for your business? We all know how valuable our time can be and all too often marketing and advertising gets overlooked. During this interactive presentation you’ll be given an introduction to a variety of commonly used marketing mediums and shown where to focus your marketing efforts. MORE >

    Taking it one step further, you’ll be able to interact with other companies and, collectively, help each other build an easy, an effective, and an efficient strategy to maximize your time and efforts.
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  • Optimize Your Customer Journey! Rebuild Your Marketing & Sales Infrastructure For Revenue

    Troy Sandidge, Fractional CMO, Podcaster, Author, Strategy Hackers

    TOPIC CATEGORY: Business

    Are sales nonexistent? Marketing not working? Have you evaluated your customer journey through the eyes of your customer? Are you optimized to give the right value at every stage? Are your marketing and selling initiatives aligned with revenue-generating activities? Is your business stuck on awareness mode desperately needing to switch to sales, acquisition, and conversions mode? Let's break down how to stop marketing for fans and start marketing and selling to drive revenue! MORE >

    Takeaways:
    • Learn a 5-point customer journey blueprint that you can modify to fit your current situation.
    • Discover how to expand your marketing and sales tactics and effectiveness using your actual customers as advocates.
    • Debunk myths and old "best practices" many businesses still use that's costing sales and repeatable buyers.

    Best For:
    • New Entrepreneurs & Startups Looking To Improve Marketing & Sales ROI
    • Businesses With Small Or No Marketing Team Or An Army-Of-One Marketing Leader
    • New Marketing & Sales Managers for Small Businesses

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  • 1300 A.D. social justice issues that causd the American Indian cultural collapse

    Greg Wright, Certified Fraud Examiner, Assoc. of Certified Fraud Examineers

    TOPIC CATEGORY: Educational

    The Southwestern (Anasazi) and Mississippian (Moundbuilders) cultures came to an abrupt end in 1300 A.D. Chaco Canion was abandoned. In today’s Illinois, what had been a North American city larger than any in Europe at that time was abandoned. Climate change was only part of the cause. Yes, this happened way before Columbus.

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  • Avoid Business Failure By Enabling 3 Essentials In Your Marketing Strategy

    Troy Sandidge, Fractional CMO, Podcaster, Author, Strategy Hackers

    TOPIC CATEGORY: Business

    Synopsis: 65% of businesses fail because of three things - complexity, confusion, and chaos. To avoid failure, modern day success requires businesses to relinquish expired “best practices” and embrace modern marketing and sales frameworks while leveraging fundamentals to succeed. MORE >

    Breakdown:
    • The 3 Cs Causing Marketing Strategies to Fail & How to Avoid Them
    • Improve MarketingOps Using the D.A.R.T. Marketing Methodology™
    • 5-Point Customer Success Journey Blueprint for Better Conversions
    • Apply the E.A.S.T. Framework to Operate Marketing Campaigns Efficiently
    • How to Increase Sales Velocity Using the L.E.A.D.S. Generator Blueprint™

    Intentional Themes That Will Be Amplified:
    • Business Growth Strategies
    • Customer Success Journeys
    • MarCom + MarTech Integration
    • Marketing Optimization
    • Sales Velocity Tactics

    Actionable Takeaways:
    • Activate Blueprints to Increase Customer Success & Sales Velocity
    • Apply Strategies to Obtain & Maintain Clarity to Stay in Alignment with Goals
    • Clarity. Refocus. Realignment. Revitalization of Passion & Action

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  • A Competitive Mindset of Abundance

    Matt Freel, Founder/CEO, Phronetic Growth Solutions

    TOPIC CATEGORY: Motivational

    Jack Harbaugh would tell his children every day when he dropped them off at school, "Attack this day with an enthusiasm unknown to mankind." Jack arguably raised 2 of the top football coaches we've seen at the professional and collegiate levels. Competition is typically driven by the ego and desire to conquer one's opponent. Yet there is a much deeper form of competitiveness that we can tap into within ourselves that ultimately drives the best of the best. MORE >

    This competition is focused on beating the inner-self that repeats all of the negative things we have ever heard or implied from others. Imagine attacking each day with an enthusiasm for gratitude that is incomprehensible to mankind. A strong mind determined to be grateful for everything that exists in and around out lives, will drive us further and faster than anything else we could ever imagine.
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  • Life, Love & the Missing Link

    Samantha Tishner, Relationship Coach, Speaker, Author, Heal First Coaching

    TOPIC CATEGORY: Motivational

    Through my life's journey, I finally figured out the missing link... If you do not heal what hurt you, you will bleed on people who did not cut you. MORE >

    I've had a good life as a wife, a mother, a sister, a daughter, a professional and a friend. But it wasn't until I started my second divorce that I realized something had been missing. I looked outside myself for approval, for my whole life. I did not take time to get to know myself or love and appreciate me for the human God created me to be. I did not feel I was worthy of the time for self-care or kind words from others or investing in myself. I put others' needs before mine, always - as a mom, as a wife, as a co-worker/team player.

    When I stopped to get to know myself, my life changed! I found more love in my life than I knew was there, not just romantic love, but family and friends. I have more confidence and feel strong with who I am. I have peace and joy... true joy... the kind where you smile for no reason. I had never experienced that before but it felt amazing and I want to share it with as many women as possible.

    I am Sam - a Health/Life Coaching and published author, focused on helping women reconnect with who they are and find the strength to build the life they desire. I found the missing link in my world and my job now is to help you find yours. Learn more at HealFirstCoaching.com.

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  • Connecting youth with nature: The Bicentennial Nature Center Network at Conner Prairie’s Treetop Outpost

    Norman Burns, President and CEO, Conner Prairie

    TOPIC CATEGORY: Educational

    Youth today spend less than half as much time outdoors as children did 20 years ago yet several studies have shown that children need plenty of time outdoors to live happy and healthy. Just as concerning, the average American child today spends at least 45 hours a week staring at some kind of electronic screen which has led to the appearance of what some are calling ‘nature-deficit disorder’ in many children. MORE >

    Along with expanding its outdoor programming opportunities, Cope Environmental Center, located in Centerville, Ind., has been reaching out across the state to ensure that every child in Indiana is within 60 miles of a partner nature center that will provide environmental education and creative outdoor experiences.

    Conner Prairie is a partner in the network and in July opened a new outdoor nature experience called Treetop Outpost. I'll share what this four-story treehouse surrounded by hands-on, immersive activities is, its intent to connect children and families with nature and how it fits into both the missions of the network and Conner Prairie.

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  • Have That D.A.W.G.

    Eric Jones Jr., Social and Emotional Expert

    TOPIC CATEGORY: Motivational

    This educational-based program is designed to help students succeed This educational-based program is designed to show students what to do regardless of their circumstances and the different things thrown at them to become emotionally resilient in life’s adversities and be able to transform in school and outside of school.

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  • Be like Bill

    Jeff Utzinger, Sudden Cardiac Arrest and AED Advocate, Be like Bill, LLC

    TOPIC CATEGORY: Motivational

    We have become a society apprehensive of helping others in need - whether due to litigation or fear, we simply hope someone else will jump in and act. My message is simple - Be like Bill...don't hesitate when presented with the difficult task of doing something courageous...you might just be the hero someone needs. MORE >

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